Do you know how to read food labels? Maybe you THOUGHT you did. Truth is, you probably don’t. But Jeff Novick, MS, RD — of the McDougall program — does. And in his full talk he shows the 3 easy steps you MUST know if you ever buy foods at any supermarket or “health” food store. In this online excerpt, Novick — who used to be a food service manager at Kraft Foods — exposes one of the dirty secrets major food corporations use to deceive consumers. It’s no accident labels are so confusing! High-protein/low-carb diet proponents claim that the US started eating “low-fat” foods 20 years ago and yet still gained weight, “proving” that the low-fat diet wasn’t effective. But that’s nonsense, as Novick demonstrates in his talk. The foods weren’t/aren’t low-fat at all. Food companies use sleight of hand to make them appear that way. Novick shows how to cut through the nonsense of food labeling to see what you need to see, and understand what you’re really getting. This is an excerpt from Novick’s 80-minute talk at the VegSource 2007 Healthy Lifestyle Expo, and part of a 12-part series of top health expert presentations. In his full fascinating and entertaining presentation, Novick teachers the “three easy rules” for cutting through the bs and quickly understanding food labels, to know exactly what you’re getting. After watching his talk, you’ll never look at packaged food the same! You can get a DVD set featuring all 12 amazing talks from the Expo 2007. CLICK HERE for more info …
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“Health Food” vs. Healthy Food — How to read labels
Posted on Tuesday, 15 June 2010 by Liz Johnson
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25 Responses to ““Health Food” vs. Healthy Food — How to read labels”
You want to know something kind of hilarious?
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You want to know something kind of hilarious? Regina friggin’ George in the movie “Mean Girls” used the correct measurement (percent calories from fat) and knew to do long division when determining what foods to eat. Every American should know how to read food labels.
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First off he is a horrible public speaker and has never taken a basic biology class. Grams of fat is what is important because that is what factors into what we eat. The only reason that 20 calories are from fat is because a fat contains around 9 calories, the most out of any other molecule. The broth may have many other nutrients but they just dont contribute many calories. Besides eating less fats wont make you skinny. The only effective diet is to consume less calories than yoy expend, meani
American People have a good diet this measurement.
The calories from fat does not affect your in any way since “1 gram of fat = 9 calories” so the chicken broth is mainly from fat. Though based on our metabolic rate, we tend to burn these 30 calories in less than an hour.
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@JulijaDeKeit They adopted the western rich lifestyle, before that they were mostly on the John McDougall diet. =)
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This is intertesting. Waka video!!
This is intertesting. Waka video!!
This is intertesting. Waka video!!
@Unmixableix Your example of a chip still being a chip is exactly right but that makes me question the validity of your claim that organic shows any better nutrition. A fruit or veggie is still genetically the same thing no matter how you grow it. As I understand it organic can not change genes nor do I think things like growth hormone can ether but are used for different benefits.
@abulic not only American. All world seems to get stuck on poor diet. Look at Japanese! they used to be healthiest people on earth and nowadays generation is not better than statistical other countries generation
The label is not tricky! the tricky ones are the ads, that is the reason on why they are in big letters and in yelllow.
There is a 5 part video on youtube called Big Fat Fiasco, I won’t say that everything this gentleman says is true, but it offers a very different perspective on things than this video, and it might help some of you think with a bit more of an awareness to your own bias’
@gotthkid2 Good question, it’s a bit complicated to answer.
Organic produce can still have pesticides on them, they just aren’t artificial chemicals. Nutrition is in debate, but organic shows slightly better for a few vitamins, and antioxidants, etc.
Organic chips, dressing, pasta, etc. only have organic & natural ingredients, but a potato chip is a potato chip, organic or not.
For meat and eggs, organic has stricter animal welfare rules.
Google it, check sources & decide for yourself
@Unmixableix i have a quesiton my mom says organic stores lie and are just as healthy as n ormal food stores is this true? i know she got her info from the media so its hard to belive what she says…we all know who controll th e media…..
just means fat is high in calories the whole thing is stupid.
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thats why i like obamacare people should be more responsible with their food alot of this health problems in our country can be fix by eating right and exercise but people are to bussy playing videogames, online,movies,WORKING etc.
Apparently if you don’t agree with the video posters views, you get blocked from further comment. Showing half the story is a lot like spreading lies. Removing possible disagreements and counter arguments simply shows that you are close minded and quite possibly misinforming the viewers.
Yes. the video does explain that by calorie count the package is misleading… but your stomach has a physical capacity, so volume is also a very valuable way to measure.
@FM897 I admire Vegans and animal rights advocates, they are people that care a great deal for the animals and their environments. But I have to fundamentally disagree that Low fat and pure plant diets are the most healthy. Countless studies have shown that diets low in grains and sugars and high in organic vegetables and grass fed animal products are possibly the healthiest. yes, there is still much research to be done. John Robbins has a well know bias towards plant and grain based diets.